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ColorCard Postcard Direct Mail Campaign

ColorCard is an oversize postcard ideal for building up your short-run color business. Its dynamic graphics and engaging themes showcase the quality of your work as well as the advantages of digital imaging. It is a great way to maintain a low cost presence in your market and remind print buyers that you offer the convenience they are looking for.

• Supplied as a full color file - ready to customize and print
• All source files included, plus licensed fonts
• Choice of sizes: 2-up on an 8.5 x 11" sheet, and 6 x 9"
• Adobe InDesign CS3 & inx
• QuarkXpress 7 & 6
• Layered Photoshop files are fully editable

ColorCard Postcard Email Campaign

Content adapted from print postcard campaign to create eyecatching, brief and to the point promotional email. Used in conjunction with valuable content, works to maintain awareness and engagement with customers and prospects. Two email messages provided each month.

Inklings Newsletter Direct Mail Campaign

Jokes, quotes, tips and inspiration to keep your general, non-technical business audience entertained and looking forward to receiving your promotional messages every month.

Inklings Newsletter Email Campaign

Content adapted from our Inklings direct mail newsletter into two email messages each month. Amusing and engaging conent makes your messages welcome in any inbox.

PrintHints Newsletter Direct Mail Campaign

Position your business as the expert resource with PrintHints newsletter. Focused content is valuable to print buyers and business owners/managers. Strong design and imagery showcases your printing capabilities.

eCampaign Email Marketing System

Complete email marketing system including our ColorCard and Inklings Ezines. Manage subscribers, automate opt-in, manage campaigns, autoresponders, triggers, sign-up forms. Comprehensive tracking statistics.

Month By Month Subscription

• Most convenient option – set it up once and your campaign runs automatically.
• Free choice campaigns – use the new content each month or take your pick of past editions.
• Consistent, predictable – makes it easy to implement your marketing system.

Get new content for your chosen campaign components and pay a fixed subscription fee each month. The best option if you want the greatest convenience, consistency and still have flexibility – you can make changes to your subscription at any time.

Pay Per Download Subscription

• Greatest flexibility in schedule and budget – you can download any campaign components whenever you want to use them.
• Free choice campaigns – use the new content each month or take your pick of past editions.
• Maintain your territory – your exclusive territory is reserved whether you mail every month or not.

Pay a small fee each month to reserve your exclusive territory, then pay a reduced rate for your choice of campaign components whenever you want to download them – you can switch campaign components as you wish, get several mailers to print n-up, or take a few months off without losing your territory. It's completely up to you.

12 Month Prepaid Subscription

• Most economical subscription option – get a substantial discount with the prepay option.
• Free choice campaigns – use the new content each month or take your pick of past editions.
• Consistent, predictable makes it easy to implement your marketing system.

The best option if you want economy, consistency and would like to make your own selection of campaign components. Because it is prepaid, your subscription is locked in for the 12 month period. Be sure to check out the preconfigured Package Deals – you can save even more!

Get your campaigns delivered on CD

If you prefer to work from a disc or would like a convenient archive of your campaigns, choose this option. The disc is mailed with laser proofs. You will still have access to online downloads of your campaigns, and you will still receive email notifications when new content is released.

This option not available with Pay Per Download subscriptions.

Reserve your exclusive territory

You may only mail direct mail campaigns into your reserved territory, and no other subscriber may mail into your territory, preserving the integrity of all subscribers' campaigns.

For email campaigns you still reserve territory to lock out competitors, but there is no restriction on where your email recipients are located.

You can reserve as many zip or postal codes for your campaign territory as you like. Each subscription option includes a certain number of codes at no additional cost, a small additional fee is calculated for additional codes, and a sliding scale applies so that campaigns are still economical even with large territories.

Pricing for additional codes:
1-25 – $4 ea.; 26-50 – $3 ea.; 51-100 – $2 ea.; 101-200 – $1.50 ea.; 201+ – $1 ea.