How The Program Works

Our [LG] Lead Generation Module includes done-for-you materials and software systems to simplify and automate your lead generation program.

At the heart of the module is a series of "lead magnets" – reports and publications designed to be valuable and attractive to people who buy printing. These are provided as native files, ready for you to customize with a minimum of work, or edit to suit your needs.

The information products are supported with a variety of materials you can use to contact new prospects inexpensively, though direct mail, online media and various advertising approaches, to make the "lead magnet" offer.

Respondents are directed to landing pages and their details captured for lead scoring and follow up. All systems are highly automated, so once set up they continue to find you new customers round the clock as long as you continue your choice of cost-efficient mailings and advertising.

Our Marketing Partner Program gives you a complete autopilot lead generation solution. We find the new contacts and do all the work for you, except printing and mailing, so you can leave the day to day implementation to us and follow up on your new qualified leads as they are forwarded to you.