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Category Archive for: 'Marketing Ideas for Printers'

Ideas for marketing variable data printing services

Posted in: Marketing For Printers, Marketing Ideas for Printers|Tags: variable data printing, VDP|By: Colin DodgsonNo Comments

I was talking to a printing company in my area only yesterday about their marketing, and asked how many VDP jobs they were selling. I worked with this printer previously and know that they were equipped and ready to run variable data transactional jobs three or four years ago. Today, they are running little or …

April Fool Marketing Ideas – The best April Fools joke in history

Posted in: Marketing Ideas for Printers|By: Colin DodgsonNo Comments

Are your Customers fools? April Fools, that is. A great April Fools joke can be a great way to connect with your audience. Here are a few examples from the printing and marketing realm, and a few thoughts on how to hit the right note so the joke creates the right kind of associations. What …

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SD Visual Images, Marlborough, MA

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